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Paper info: Sales and innovation

Title


Sales and innovation

Authors


Antonella La Rocca
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Antonella La Rocca , Paolo Moscatelli,
Andrea Perna
Uppsala University
Sweden
Andrea Perna and
Ivan Snehota
University of Lugano
Switzerland
Ivan Snehota

Place of Publication


The paper was published at the 31st IMP-conference in Kolding, Denmark in 2015.

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