Paper info: Norm Development in outsourcing relationships
Norm Development in outsourcing relationships
Place of Publication
The paper was published at the 16th IMP-conference in Bath, U.K in 2000.
This paper considers the role of norms within networks by describing how BP Explorationout-sourced its information technology (IT) function - a major business activity. Thisoutsourcing venture led to an attempt to create a network rather than to use a ?market? formof organization. However, in some ways this attempt was found to have failed. It issuggested here that central to the effective failure of the consortium as an outsourcingarrangement was the issue of ?norms?.