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Paper info: The Impact of Globalization on Networks and Relationship Dynamics


The Impact of Globalization on Networks and Relationship Dynamics


Stefanos Mouzas
Lancaster University
United Kingdom
Stefanos Mouzas and Stephan Henneberg

Place of Publication

The paper was published at the 27th IMP-conference in Glasgow, Scotland in 2011.


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This study considers inter-cognitive representations in the form of organisational artefacts, such as manifestations of agreements between business actors, legally binding contracts, industry standards and business regulations that are created and shared through dyadic and network interactions. We argue that inter-cognitive representations differ from atomistic cognitive representations, frequently discussed in business and management studies. To advance the study of inter-cognitive representations, we developed two perspectives: a) ‗shared understanding of rules‘ and b) ‗interaction among interdependent actors‘ which we used as conceptual dimensions in a theoretical framework. The framework allows us to formulate four applicable theoretical propositions provide an alternative hypothesis that deserves further research and empirical testing.