Paper info: A CRITICAL EVALUATION OF SERVICE INNOVATION PROCESSES
Title
A CRITICAL EVALUATION OF SERVICE INNOVATION PROCESSES
Authors
BORGSTRÖM,Benedikte,
lianguang Cui
and
Susanne Hertz
lianguang Cui
Jönköping International Business School
Sweden
Susanne Hertz
Jönköping International Business School
Sweden
Place of Publication
The paper was published at the 26th IMP-conference in Budapest, Hungary in 2010.
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