Paper info: Examining business models for emerging technology-based services - a network perspective
Examining business models for emerging technology-based services - a network perspective
TeeaE M Palo
Place of Publication
The paper was published at the 25th IMP-conference in Marseille, France in 2009.
The paper examines business models for emerging technology-based services. Although the concept of business model is an essential term in business and the existing literature offers various definitions of it, there is still much confusion around the term. Hence, the aim is to develop some common ground for defining and developing business models by identifying some general elements of a business model in the field of technology-based services. As single companies often cannot govern all the relevant resources and activities needed in producing and commercializing such services, a network of actors is needed. Thus, the concept also needs to be further developed from a network perspective. As a result, the paper presents a framework describing the elements of a net business model that need to be considered in a business model in order to describe the production and commercialization of technology-based services in business nets. The research project is in progress, and the framework will be further developed in the future based on existing theory, as well as according to further empirical study.