Paper info: How to Deliver Value to Customers with Latent Needs in a Business-to-Business Project Delivery Context: Empirical Illustration from the Construction Industry
Title
How to Deliver Value to Customers with Latent Needs in a Business-to-Business Project Delivery Context: Empirical Illustration from the Construction Industry
Authors
Tuomas Ahola
Place of Publication
The paper was published at the 22nd IMP-conference in Milan, Italy in 2006.
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