Paper info: The 'Burden' of Key Customer Relationships
Title
The 'Burden' of Key Customer Relationships
Authors
M Vilgon and
Susanne Hertz
Susanne Hertz
Jönköping International Business School
Sweden
Place of Publication
The paper was published at the 18th IMP-conference in Dijon, France in 2002. It was presented in track track four.
Download
 | Download paper (261.5 kb) |