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Paper info: Expected, realized and potential value in a new service setting.

Title


Expected, realized and potential value in a new service setting.

Authors


Hanna Komulainen
University of Oulu
Finland
Hanna Komulainen , Jaana Thatinen, Pekka Parhi and Tuija Mainela

Place of Publication


The paper was published at the 21st IMP-conference in Rotterdam, Netherlands in 2005.

Download


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(703.2 kb)