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Paper info: Value Dimensions and strategies in dyadic 'key relationship programmes'

Title


Value Dimensions and strategies in dyadic 'key relationship programmes'

Authors


Catherine Pardo
EM Lyon
France
Catherine Pardo ,
Pete Naude
Manchester Business School
United Kingdom
Pete Naude ,
Stefanos Mouzas
Lancaster University
United Kingdom
Stefanos Mouzas and Stephan C. Henneberg

Place of Publication


The paper was published at the 21st IMP-conference in Rotterdam, Netherlands in 2005.

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