Industrial Marketing and Purchasing Group

B2B Track at ANZMAC Conference 2021

We invite you to submit papers that re-imagine business-to-business (B2B) marketing in new ways. Here is your opportunity to explore new conceptualizations, new concepts and to step outside of the presumption that managers are simply information processors who optimize business systems.

Obituary: Björn Axelsson 1948-2021

Björn Axelsson 1948-2021
On April 19, IMP lost one of its most experienced and competent B2B researchers.
Björn presented his PhD thesis The rise and fall of the Wikmanshyttan steel works: A commentary on the approach in a company history study at Uppsala University in 1981. The thesis was a thorough examination of the fundamentals of Interaction Approach that was used to trace the interaction processes that impacted the evolution of a steel company for over a century. Already at that time Björn was an engaged member of the IMP Group, committed to developing the conceptual frameworks that marked the IMP research tradition and resulted in in the book Industrial Networks – A New View of Reality (1992), edited together with Geoff Easton and recently republished as one of ‘Routledge Revivals’.

IMP thesis on the website

Does your or a colleague’s PhD thesis build on IMP research and would you or your colleague like to get it published on the IMP website?