IMP GROUP NEWS
- January 30th 2019
“Advances in B2B Marketing Research” at Copenhagen Business School, Denmark 13th to 14th June, 2019.
We at Copenhagen Business School are happy to inform you that we have developed a PhD course: “Advances in B2B Marketing Research” at Copenhagen Business School, Denmark 13th to 14th June, 2019.
Key objectives of the course are:
- Providing participants with insights into how to publish B-to-B marketing research into high impact manuscripts for review in academic journals.
- Teaching participants how to use research methods in B-to-B marketing research.
- Familiarize participants with current key topics in B-to-B marketing research. - January 16th 2019
Special issue: Journal of Business & Industrial Marketing
Call for Papers: “Relationships and networks in context: What do we know so far?”,
For this special issue we invite empirical (qualitative and quantitative) as well as conceptual research papers that contribute to a deeper understanding of network relationships in diverse business markets. - January 15th 2019
New doctoral course: 'Advances in B2B Marketing Research' in Turku, Finland 19th to 22nd August, 2019
The doctoral course 'Advances in B2B Marketing Research' focuses on the most vital streams of B2B research relating to the concepts of value, service, networks and strategy, and helps to develop understandings on dominant B2B research paradigms (both mainstream and IMP), key theories, and future development trends.
Please forward and encourage your own doctoral students to participate in the course.