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Paper info: Relationship Value in Software Business Models

Title


Relationship Value in Software Business Models

Authors


Mika Westerlund
Helsinki School of Economics
Finland
Mika Westerlund

Place of Publication


The paper was published at the 20th IMP-conference in Copenhagen, Denmark in 2004.

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Abstract


The purpose of the study is to research the importance of strategic network partners indifferent business models. Specifically, the study focuses on the value of relationships withdifferent actors in strategic networks of software businesses. The study describes aconceptual framework to assess the relationship value of strategic partners in a particularsoftware business model. The conceptual framework is composed on the basis of the literatureon strategic networks, relationship value and business strategy. The aim is to study businessrelationship value in connection with business models of software companies in order to gainmore thorough understanding of the relation of business strategy and strategic networks.